14 Free business models
According to Hal Varian, who is the resident economist of Google, the following are 14 free business models that allow content creators to make money even if they cannot stop the content from being distributed for free.
- Make original cheaper than copy
- Make copy more expensive than original
- Sell physical complements
- Sell information complements
- Subscriptions
- Sell personalized version
- Advertise yourself
- Advertise other things
- Monitoring
- Site licenses
- Media tax
- Ransom
- Pure public provision
- Prizes, awards and commissions
(Read the complete article via The Long Tail)
